Technology Business Briefing: "Investment, Innovation & the Case for Global Integration"

Event date: Thursday March 1st 2012

Register for this event now

In today's global economy, the use of new technologies and adoption of innovative strategies are essential in driving productivity and growth worldwide. Companies must leverage the skills and capabilities of a global workforce and integrate operational functions in order to successfully manage their business. Strategic global integration offers sustained competitive advantage for organizations to thrive and survive.

In support of the Case for Global Integration, our discussion leaders will address:

• the need for businesses to rethink their business models
• the economic, operational and cultural benefits and challenges
• the implications for trade, commerce, education and government regulations. 


  • Marc Lautenbach, Managing Partner, Global Business Services,
    North America IBM Corporation - bio
  • Richard Boocock, Global Operations Leader, Air Products - bio

For more information, please contact Jordan Warents on +1 (212) 661-4060 or


Thursday March 1st 2012


8:00am - 9:30am


The Harvard Club
North & Biddle Rooms, 3rd Floor
35 West 44th Street
Between 5th & 6th Avenues

Attendance Fees

Members: Complimentary
Guests: $75

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BritishAmerican Business operates a policy of advance payment. All registrations for fee-paying guests will need to be guaranteed with a credit or debit card at the time of booking. There will be no refunds for cancellations or no-shows.