Meet the Speaker: Frank Cooper III, Senior Managing Director & Global Chief Marketing Officer, BlackRock

Frank has built his career on a unique capability: to unite business, human andcultural perspectives to make brands supremely relevant. As such, he has built a reputationas an agent of change, able to lead transformation for companies at an inflection pointacross multiple industries, from entertainment and consumer goods to technology andFinance.

In his current role as Senior Managing Director and Global Chief Marketing Officer of globalfinancial powerhouse BlackRock, Frank leads the company’s marketing across every regionof the world combining the science of data-driven/technology-centered approaches withthe art of creativity, culture and purpose.

Frank began his career as an entertainment lawyer, later serving as a senior executive attwo of the world’s most iconic music labels: Motown and Def Jam. His ability to leverageentertainment to connect culture with consumers led to his subsequent roles as ChiefMarketing and Creative Officer at BuzzFeed and Chief Marketing Officer of GlobalConsumer Engagement for PepsiCo’s Global Beverage Group.

More recently, Frank has been lauded by Fast Company Magazine as one of the “100 MostCreative People in Business”; was a four-time recipient of Billboard Magazine’s “Power 100”;and recipient of AdColor’s coveted Legend award.

Frank Cooper IIIearned a J.D. from Harvard Law School, where he served as the SupremeCourt Editor of The Harvard Law Review, and a B.S. degree in business administration fromthe University of California at Berkeley. He serves on the Global Executive Committee for BlackRock. He is the former Chairman ofthe American Advertising Federation (2009-2011) and has also served on the for-profitBoards of Burlington Stores (2014-2016), and Ogmento/Flyby Media (2010-2016, ARcompany sold to Apple).