LONDON, 6 July 2020 – Following its reopening this weekend, Hard Rock Cafe London is saying a big thank-you to the city’s frontline health workers with a free Legendary® Steak Burger.

Nurses, doctors and other frontline health care workers with valid identification are eligible to receive a free Legendary® Steak Burger at Hard Rock Cafe Piccadilly Circus and Old Park Lane from 6th – 10th July 2020. This comes as Hard Rock® announces the reopening of the two London Cafes in compliance with recommendations from local health officials.

“Hard Rock is proud to reward our heroes that are working tirelessly in support of their community, and this small gesture of appreciation is the least we can do to express our gratitude.” said Des Addis, General Manager, Hard Rock Cafe Piccadilly Circus, London.

Hard Rock Cafe’s line-up of delicious, award-winning Steak Burgers that community heroes can choose from includes options such as The Original Legendary® Burger, BBQ Bacon Cheeseburger and The Big Cheeseburger. Hard Rock Cafe’s Steak Burgers are crafted with a proprietary beef blend to produce the most flavourful burger possible and include premium accompaniments like freshly baked, toasted buns, produce at its prime and signature sauces.

Hard Rock International has partnered with world-renowned public health and safety organisations like EcoLab and the NSF International to ensure its properties are SAFE + SOUND to reopen, meeting the highest standards for cleanliness and sanitation. The SAFE + SOUND program confirms all properties have the proper cleaning procedures, staff trainings and support needed to guarantee the safety of its guests and team members. The enhanced safety protocol includes procedures such as temperature checks, social distancing measures and protective mask requirements for all team members. For additional information about Hard Rock Cafe, visit www.hardrockcafe.com/.


London locations and opening times

Hard Rock Cafe Piccadilly Circus, Building 225, Criterion, 229 Piccadilly, London W1J 9HR.

Opening hours:

Sunday – Thursday: 11:30am – 10pm

Friday – Saturday: 11:30am -11pm

Last seating 1 hour before

Book: https://www.hardrockcafe.com/location/piccadilly-circus/

Hard Rock Cafe London, 150 Old Park Ln, Mayfair, London W1K 1QZ.

Opening hours:

Sunday – Friday: 11.30am -10pm

Saturday: 11.30am- 11pm

Last seating 1 hour before

Book: https://www.hardrockcafe.com/location/london/


Notes to editors: To qualify for the free Legendary Burger (excluding the Double Decker Cheeseburger) a valid health or emergency service (healthcare only) identification or proof of employment must be presented, dine-in only, limit one free Burger per person. Offer subject to change, has no cash value, except where required by law, and cannot be combined with any other offers or discounts. Hard Rock reserves the right to cancel or change this offer without notice, other restrictions may apply. Please check your city’s regulations and recommendations from local health officials for restaurant visits. Valid only at the Hard Rock Cafe London and Piccadilly Circus till 10th of July 2020, unless prohibited by law.

For official terms and conditions of this promotion, please visit www.hardrockcafe.com/locations.aspx.


About Hard Rock®

With venues in 76 countries spanning 262 locations that include owned/licensed or managed Hotels, Casinos, Rock Shops® and Cafes – Hard Rock International (HRI) is one of the most globally recognized companies. Beginning with an Eric Clapton guitar, Hard Rock owns the world’s most valuable collection of music memorabilia at more than 83,000 pieces, which are displayed at its locations around the globe. In 2018, Hard Rock International was recognized as a Forbes Magazine Top Employer for Women and Land Operator of the Year at the Global Gaming Awards. In 2019, Hard Rock International was honored as one of Forbes Magazine’s America’s Best Large Employers, Forbes Magazine’s Top Employers for Women and No. 1 in J.D. Power’s 2019 North America Hotel Guest Satisfaction Study among Upper Upscale Hotel Chains. Hard Rock destinations are located in the world’s greatest international gateway cities, including its two most successful flagship properties in Florida and home to the world’s first Guitar Hotel® in South Florida, where its headquarters are located. The brand is owned by HRI parent entity The Seminole Tribe of Florida. For more information on Hard Rock International visit www.hardrock.com or shop.hardrock.com.