Learn how to map customer journeys to improve their experience.
We are pleased to invite you to our Customer Journey Mapping seminar on Tuesday 26th September, taking place at the Novicell office in the heart of Shoreditch, London.
Business successes and growth can hinge on customer engagement – our seminar focuses on customer journey mapping and, by placing the customer at the heart of what your business does, how it can empower you to stay competitive in the digital landscape.
We will plot and document your customers’ journeys and experiences with your brand, service, and products.
By using expert insights, we can help design journeys that will make a customer come back time and again to engage with your brand.
So, if you want to get to know what makes your customers tick or are curious as to how to improve retention, Novicell’s customer journey mapping seminar is for you.
Audience: The seminar is for CMOs, CEM and CRM managers, and other marketing professionals who wish to increase the impact of their marketing activities.
Speaker: Jens Hagbard Grønkjær- Business Intelligence Director at Novicell
This event is free to attend
Time and Place
What you will get from the seminar
- Why working with data visualisation is key
- How to make daily use of a BI dashboard
- Map the customer touch points when engaging with your business
- Choose the right strategy and steps to help you focus when mapping your customer’s journey
- Use data to determine an ideal customer experience
- Detect gaps between the desired customer experience and the one received
Agenda & Timetable
15:30 – 15:45 – Arrival & welcome at Novicell
The seminar will start with a warm welcome at our Shoreditch office, with us providing snacks and drinks!
15:45 – 16:30 – Guest speaker
Jens Hagbard Grønkjær, Business Intelligence Director at Novicell
Jens has many years of experience as a department manager and has gained a wealth of experience inspiring and mentoring colleagues and peers.
Today, Jens is a department and project manager for implementing larger tech solutions. In his work with Business Intelligence, he has acted in various roles both as project manager and architect, as well as developer of Datawarehouse, Data Master and cubes.
16:30 – 17:30 – Networking
An opportunity to digest the insights from Jens, network with other attendees and enjoy further refreshments!